Apple News Samsung, apple, Business, galaxy note, industrial design, iphone 4, Patents, samsung, smartphones, Tablet computers — August 6, 2012 3:27 — 0 Comments
Samsung to launch new Galaxy Note as patent trial with Apple continues
Apple and Samsung are already slugging it out in a Californian court in a high-profile patent trial, now it looks as though the two tech giants are set to go head-to-head in a marketing battle as well.
The South Korean electronics company has announced details of a sequel to its popular Galaxy Note smartphone that it is set to release just two weeks before the possible debut of Apple‘s new iPhone.
Samsung overtook Apple last year to become the world’s largest smartphone maker.
“We plan to unveil the next Galaxy Note at the Samsung Mobile Unpacked event in Berlin on 29 August,” a Samsung spokesperson told Reuters. The event will take place two days before the opening of Europe’s biggest consumer electronics trade fair, IFA.
South Korean media reports speculate the new Galaxy Note may feature an unbreakable, 5.5in display – slightly larger than the current one – as well as a faster processor and a much better camera.
The South Korean electronics company is looking to defend its supremacy by refreshing its line-up ahead of the launch of the fifth version of Apple’s iPhone, widely expected to be announced in September and released in October.
Samsung launched its flagship Galaxy S3 in May, while Apple is planning a major product launch on 12 September, stoking speculation the company may announce the sale of a redesigned iPhone.
Samsung is estimated to have increased smartphone shipments to 50.5m in the April to June quarter of 2012, nearly double the 26m iPhones sold.
Apple shipments in the June quarter tumbled 26% on the previous quarter as the European economy sagged and consumers held off on buying ahead of the release of the iPhone 5.
The two tech titans also started a trial in a US court last week in a patent battle triggered by Apple’s lawsuit last year claiming that Samsung slavishly copied Apple’s smartphones and tablets. Samsung has countersued.
Source doc: Reuters