News, Blip.tv, blogs, Culture, Daily Motion, smartphones, TV, video blogging, videobloggers, youtube — September 22, 2011 11:57 — 0 Comments
How to make money from video blogging
The endgame for any moviemaker is to get their film seen by an audience and indie
A recent article by the BBC claims that videobloggers — those producing unique content, many from their own bedrooms — are raking in hundreds of thousands of dollars a year.
YouTube, reports the BBC, has distributed millions of dollars in advertising revenue to its 20,000 most popular amateur producers since 2007.
“We share millions of dollars with our partners every year,” said Tom Sly, the site’s head of strategic partner development.
The amount advertisers pay varies with the popularity and quality of the videos, with creators receiving as much as $20 (£12.70) per thousand views.
YouTube has confirmed that partners making over $1,000 (£600) per month from advertising revenue went up 300% last year.
And if you make a killer web show or series on Blip.tv, then you could make a staggering $1m in ad revenue.
“There are certain class of people, and it’s not that they are rejecting TV, they never even thought to be like TV in the first place,” he said. “And because of that they are doing new and different things and that’s how they end up making money, ” said Eric Mortensen, senior director of programming.
See the ’Vinyl Geek’ on Blip.tv as a great example of video blogging:
In addition to advert revenue sharing, some video creators make as much as $150,000 a year by cutting sponsorship deals with major companies, former YouTube executive George Strompolos told the BBC. He is founder of Fullscreen, a
Alan Lastufka, author of YouTube: An Insider’s Guide to Climbing the Charts, said: “The money may not always be
Online video creators, like smart moviemakers, work without the need for teams of agents, managers, markets and developers, so overheads are practically non existent. We don’t even need a camera, because we have our smartphones.
As the online video advertising and merchandising infrastructures become more sophisticated, analysts say more and more people are likely to strike out on their own in web video, the BBC reports.